The Bronx

Queens

Manhattan

Brooklyn

Staten Island

Dynamic Displays
Might They Transform NYC Subway UX?

Some of the problems stem from the age of the system and some can find its root in the original design. One of the key problem is the signage system. The signage system is not always clear and the display real estate space is often cluttered, which often leads to information overload on the user’s side. In this project, I am laying out possible signage solution that might enhance the user experience, in term of providing them with a better directional sense and a possible idea of having multiple languages.

Please Enjoy & Happy Exploring

Executive Summary  

New York City is home to one of the most elaborate subway systems in this world. The subway system has a total of 469 stations that are being served by 24 lines. According to the MTA, The annual subway ridership for the year 2015 was around the 1.7 billion mark. In terms of length, it is the fourth largest subway system in the world at 33 miles; falling behind Shanghai, Beijing, and London. This project will provide a brief historical overview of the system and map out key events that led to the system’s current formation. Having such a huge system and ridership also means that commuters(users) are facing a myriad of problems. Some of the problems stem from the age of the system and some can find its root in the original design. In my opinion, one of the key problem is the signage system. The directional signages are not always clear and the display real estate space is often cluttered, which often leads to information overload on the user’s side. In this project, I am laying out possible signage solutions that might enhance the user experience, in term of providing them with a better directional sense. Furthermore, I am proposing a possible idea of having multiple languages being used for the the signage system.

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Hello! I am Hasin. I have been living in NYC for just over a decade and the city’s thriving underground ecosystem has become an essential part of my daily life. I am also an avid traveller and I always look forward to riding mass commuter trains in different cities around the globe. I have had the great pleasure of riding subway/metro systems in cities such as, Mexico City, Paris, Barcelona, Boston, Shanghai, Singapore, Seoul, Istanbul, Rome, Bangkok, Kuala Lumpur and many more places.

This project was created for my Aesthetics/Interactive Design course, which I took during my graduate studies at the New School in the summer of 2016.

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